Not convinced, yet? OK. How about some facts?
Remember the moon landing? Guess what, it was such a huge deal because it was broadcast live! It only had one big caveat: You couldn't buy the rocket. Also, you couldn't buy the moon. So from a business perspective, it was a failure, really.
Good news, though: 51 years later, we're here to give the people what they want. Experts say, livebuying is already kind of like the moon landing for ecommerce. Just look at all the statistics! Pretty much the same thing. AND also more colors.